Carmen Portinho
Editorial, Exhibition Design, Identity
An engineer, urban planner, feminist, and decisive figure in the history of MAM Rio, Carmen Portinho dedicated her life to designing a fairer country through culture, technology, and social emancipation. The exhibition brings together works that reflect her involvement in social housing, the feminist movement, and arts education, while also revealing her fundamental role in building the museum itself. In dialogue with the exhibition design by Juliana Sicuro and Gávea Arquitetura, the show presents a trajectory that pushed against professional and political boundaries, reaffirming the continued relevance of a woman who made the act of designing both a cause and an effect of transformation.
We led Trama’s rebranding process, reaffirming the brand as a creative studio dedicated to the home and the beauty of everyday life. We developed a broader, more sensitive visual identity, accompanied by photography and audiovisual production that foreground the quality of the materials and the wisdom of craft.
Childhood is not preparation for life; it is life itself unfolding. With this in mind, we worked with Espaço Envolvimento on a careful rebranding process, moving through conceptual and strategic stages and arriving at a visual expression that reflects the school’s new moment.
With more than one hundred works from the MNBA collection, Pretagonismos places Black artists at the center of Brazilian art history. Design and architecture work as a single reading structure: artworks, names, and stories gain presence so that another panorama of Brazilian art can emerge—broader, more critical, and, above all, necessary.
At Mirá, ancestral Japanese techniques, natural fermentation, and Brazilian ingredients turn bread into a territory of research and memory. It is an independent bakery built between tradition, discovery, time, and care.
