Botton
Branding, Digital, Identity, Photography, Strategy, Video
Botton believes in the power of small habits to cultivate well-being and healthier living. The brand begins with the idea that care happens in everyday life: in possible choices, repeated gestures, and practices that become part of life over time. Rather than promising immediate and unrealistic transformations, Botton values continuous, accessible processes that bring health, affection, and awareness together in caring for oneself, for others, and for the planet. We developed its visual identity and content around a language that balances information and closeness, giving form to an idea of health that is less rigid, more human, and more dynamic. Botton is about the vastness of the minimal and what lies within reach: small actions sustained over time, capable of producing greater change.
Toriba brings together research, culture, education, and social innovation to imagine possible futures. It is a meeting place for people and narratives that understands collective imagination as a tool for transforming the present. For the project, we developed a new visual identity, a website, and a manifesto film that express this continuum.
Led by IMPA, Impa Tech is a college dedicated to applied mathematics. Its identity balances two temporalities: the solidity of an institution born with a classical vocation and the openness of a future-facing digital modernism.
Created by RADDAR for the Chicago Architecture Biennial, Our Second Skin transforms more than 2,200 pieces of glass-manufacturing waste into a translucent skin. We developed the project’s visual identity and poster, seeking to graphically represent this relationship between transparency, opacity, surface, architecture, and transformation.
At Mirá, ancestral Japanese techniques, natural fermentation, and Brazilian ingredients turn bread into a territory of research and memory. It is an independent bakery built between tradition, discovery, time, and care.
