Maracanã Media
Animation, Identity
Maracanã Media produces audiovisual narratives rooted in sport. In a country where sport mobilizes a shared imagination, the studio turns performance into narrative and brings audiences closer to the stories behind each journey. Its original and documentary content follows high-performance athletes to reveal what comes before the result: discipline, preparation, desire, pressure, and everything that does not appear on television. The name draws on this shared imagination around Brazilian sport, while the visual identity translates the same intensity through a high-impact graphic system and a typographic presence designed to keep pace with this world and compete for attention in the digital environment.
At Mirá, ancestral Japanese techniques, natural fermentation, and Brazilian ingredients turn bread into a territory of research and memory. It is an independent bakery built between tradition, discovery, time, and care.
ICCI strengthens public debate on climate, democracy, and justice, working so that good ideas can lead to good conversations—and good conversations can help build a better country. We developed a visual and verbal identity that translates this vision into a graphic system designed to clarify complex topics while combining precision with institutional presence in contemporary, accessible communication.
Clarice Lispector’s website at Instituto Moreira Salles offers two paths: one freer and more unpredictable, inviting visitors to explore the work through discoveries and detours, and another more direct. Manuscripts, letters, and documents from the archive reveal different readings and ways of (re)encountering Clarice.
Bauh is an original furniture studio that creates pieces from reclaimed wood. Produced in limited editions, its furniture is defined by close attention to materials and detail. We developed its visual identity, creating a sober, contemporary graphic system that supports the brand’s communication without competing with the material’s singular character.