Mirá 創作パン屋
Branding, Identity, Packaging, Print, Spatial design
↗ Latin American Awards 2025
↗ Best of Behance
↗ The Brand Identity
↗ Pangram Pangram
Mirá is an independent bakery. Drawing on ancestral Japanese techniques and Brazilian ingredients, the project turns bread into a territory for experimentation and culture. We developed a visual identity built between tradition and discovery, bringing Japanese and Brazilian references closer together without resorting to literal interpretations. The system respects the time each process requires, values manual work, and reveals a sensitive way of approaching gastronomy while honoring memory and craftsmanship. This thinking unfolds through a graphic language composed of organic, fluid, and unrepeatable forms. Like a loaf of bread that is never exactly the same even when made from the same recipe, the identity celebrates the singularity of each process.
We led Trama’s rebranding process, reaffirming the brand as a creative studio dedicated to the home and the beauty of everyday life. We developed a broader, more sensitive visual identity, accompanied by photography and audiovisual production that foreground the quality of the materials and the wisdom of craft.
Maracanã Media produces original and documentary narratives about high-performance athletes. With a strong visual impact and a Brazilian perspective on sport, it reveals the stories, tensions, and desires that exist beyond the result.
Botton turns small habits into possible paths toward well-being. It is a brand that brings health, affection, and awareness together to care for oneself, for others, and for the planet without resorting to promises of immediate change.
Festival Teal Brasil brings together networks, practices, and inspiration to imagine more whole organizations. Like teal thinking itself, its shifting identity reflects an evolving field and is organized in layers: graphics overlap, shift in relation to one another, and produce ever-changing configurations, while content remains at the center.
