Botton
Branding, Digital, Identity, Photography, Strategy, Video
Botton believes in the power of small habits to cultivate well-being and healthier living. The brand begins with the idea that care happens in everyday life: in possible choices, repeated gestures, and practices that become part of life over time. Rather than promising immediate and unrealistic transformations, Botton values continuous, accessible processes that bring health, affection, and awareness together in caring for oneself, for others, and for the planet. We developed its visual identity and content around a language that balances information and closeness, giving form to an idea of health that is less rigid, more human, and more dynamic. Botton is about the vastness of the minimal and what lies within reach: small actions sustained over time, capable of producing greater change.
Bauh is an original furniture studio that creates pieces from reclaimed wood. Produced in limited editions, its furniture is defined by close attention to materials and detail. We developed its visual identity, creating a sober, contemporary graphic system that supports the brand’s communication without competing with the material’s singular character.
At Mirá, ancestral Japanese techniques, natural fermentation, and Brazilian ingredients turn bread into a territory of research and memory. It is an independent bakery built between tradition, discovery, time, and care.
Childhood is not preparation for life; it is life itself unfolding. With this in mind, we worked with Espaço Envolvimento on a careful rebranding process, moving through conceptual and strategic stages and arriving at a visual expression that reflects the school’s new moment.
By Chance is a platform-artwork created to generate combinations and sets from keywords randomly drawn from collections created or curated by the artist. Like dice cast in a game of chance, these words follow specific instructions and reveal unexpected connections, opening paths for creative processes across different fields—from visual arts to education, music to literature.